Cheryl Fairbanks, a Southlake resident since 1980, is a Certified Residential Specialist and Certified Luxury Home Marketing Specialist, Guild Member with over 35 years of experience in real estate. Cheryl was drawn to the industry by her desire to help others, hard work ethic and natural entrepreneurial skills.
Cheryl received her license from the Texas Real Estate Commission and sold her first house the very first day she became licensed.
“It was the first property I had shown and it was unique and perfect for this particular client,” states Cheryl.
From that day forward, she vowed to take a sales approach which was different than many of her peers.
Throughout her career, continuing education has been a cornerstone to Cheryl’s business growth. Most recently, she was inducted into the prestigious Guild division of the Certified Luxury Home Marketing Institute in 2011.
“Listening comes first. I listen very closely, asking many questions to understand my clients’ needs and goals, and then take action on what we have carefully heard. This learn-the-client first approach allows me to keep in mind both the big picture and small details,” says Cheryl.
In her spare time, Cheryl enjoys spending time at her beach house in Galveston with her husband, Roscoe, wonderful children and four beautiful grandchildren. She is an avid reader, enjoying anything by Ken Follett or with a business-oriented subject, and a true movie connoisseur.